All Our Cases

Launching a Viral Moment with a Creator Challenge

A prestige fragrance brand was preparing to launch a limited-edition scent and wanted to generate buzz beyond traditional PR and influencer seeding. They worked with Odore to launch a creator challenge designed to go viral, using storytelling and aesthetic-led content to drive shareability.

Turning Superfans into Brand Advocates

A cult-favourite haircare brand wanted to deepen its connection with loyal customers by giving them a platform to become true brand ambassadors. Rather than focusing on paid influencers, the brand partnered with Odore to identify real superfans and activate them through creator-style content missions

Scaling Global Advocacy Across 30+ Markets

A premium cosmetics brand sought to activate its global creator community to support the relaunch of a bestselling product line. With distribution spanning globally, the brand needed a way to streamline creator engagement, amplify social buzz, and generate authentic content that resonated locally but felt globally cohesive

Creating Viral Buzz with Nano & Micro Creators

A leading global skincare brand partnered with Odore to boost social visibility and drive advocacy for a hero product launch aimed at Gen Z consumers. The brand had strong retail distribution but wanted to strengthen its direct connection with customers online—especially through authentic voices and community-driven content